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Japanese Knotweed Heatmap Release

PR Campaign
Thursday 16th July, 2026

Environet published an online tracker and shared data on 220 verified Japanese knotweed sightings in Cambridgeshire, highlighting the top five worst-affected towns to generate media coverage and prompt homeowners to seek identification and removal services.

Why it worked: It localized proprietary data into a simple league table, tying a seasonal home-value threat to named postcodes and urgent homeowner action.

The lesson: Consider ranking the top five local risk hotspots from your own dataset and offer a free, quick fix or diagnosis tool.

Environet
4 Sources:

Coverage over time

How this story spread across the media

Publication Headline Date
oxfordmail.co.uk Japanese knotweed - warning as invasive plant grips UK | Oxford Mail Wednesday 15th July, 2026
huntspost.co.uk REVEALED: Top 5 worst areas in Cambridgeshire for plant that can damage your home Thursday 16th July, 2026
thecomet.net Top 10 Hertfordshire hotspots for invasive Japanese knotweed Thursday 16th July, 2026
warringtonguardian.co.uk Warrington is Cheshire's hotspot for Japanese knotweed | Warrington Guardian Friday 17th July, 2026
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FAQs

What is this?

Every day, brands launch PR campaigns and the media covers them. We scan lots of different news sources and use AI to spot the campaigns behind the stories, and show you which ones are getting the most traction right now. Think of it as a live leaderboard of what's working in PR.

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Does this track sponsored posts, or is it earned media only?

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What does "ranked by coverage" mean?

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