Trending PR Campaigns
PartHunt24 Driving Test Pass Rates Study
PartHunt24 analysed GOV.UK practical driving test data for 2024–25 and published a ranked list of UK test centres by first-attempt pass rates (only centres with 500+ first-attempts), highlighting Kendal as top overall and Newtown as the highest-ranking Welsh centre to generate mainstream coverage about where learners are likeliest to pass first time.
Why it worked: It converted dry GOV.UK stats into a location-ranked winners/losers table, creating local bragging rights and easy headline hooks per region.
The lesson: Consider ranking places by an official dataset tied to a personal milestone, then pitch localized top/bottom lists to regional outlets.
Coverage over time
How this story spread across the media
| Publication | Headline | Date |
|---|---|---|
| herald.wales | Newtown named Wales’ best place to pass your driving test first time - Herald.Wales | Saturday 13th June, 2026 |
| nation.cymru | Study reveals best place in Wales to pass your driving test first time | Wednesday 17th June, 2026 |