All PR Campaigns › Best Place to Be Single Study

Trending PR Campaigns

The best PR campaigns right now, ranked by coverage. Updated daily.

Last 7 days Last 30 days

Top 10 Campaign in Ecommerce · June 2026

Back

Top 10 Campaign

Ecommerce · June 2026

Best Place to Be Single Study

PR Campaign

Friday 12th June, 2026

AdultWork commissioned and published a ranked study of 346 UK local authorities, scoring areas on dating pool size, one‑bed rental affordability, dining/daytime and nightlife venues per capita, and safety—then promoted findings that Camden is London’s best borough for single people to generate media coverage.

Why it worked: It packaged hyper-local rankings with a simple index and league-table winners/losers, giving journalists instant city/borough headlines and conflict.

The lesson: Consider building a weighted index that ranks every local area, then pitch the top, bottom, and surprising outliers with ready-made local angles.

AdultWork

1 Source:

Coverage over time

How this story spread across the media

Publication	Headline	Date
standard.co.uk	North London borough revealed as the capital's best place to be single \| The Standard	Friday 12th June, 2026

Similar Travel and Retail Campaigns

These travel and retail PR campaigns used a similar approach - different topics, but the same kind of angle.

Banish Boredom Index PR

Attraction Tickets’ ‘Banish Boredom Index’ ranks family attractions.

Attraction Tickets

Virgin Media Ireland Competitive Gaming Research

Virgin Media published esports search research highlighting Laois.

Virgin Media Ireland

Grindr Host or Travel / Top Destinations Data Play

Grindr used original in‑app data to rank 2026 gay travel hotspots.

FAQs

What is this?

Every day, brands launch PR campaigns and the media covers them. We scan thousands of news sources, use AI to spot the campaigns behind the stories, and show you which ones are getting the most traction right now. Think of it as a live leaderboard of what's working in PR.

Where does the data come from?

Finchling is a news monitoring tool that scans thousands of news outlets across the UK, US, Europe and beyond - from national papers to trade press. If it's being published online, we're probably reading it.

Does this track sponsored posts, or is it earned media only?

It's built to only track earned media - we use AI to filter out anything that we think is a sponsored placement.

What does "ranked by coverage" mean?

It's the number of articles. Simple as that. We're not weighting by outlet size or reach - just raw volume. The campaigns at the top are the ones generating the most stories right now.

Why isn't my campaign listed?

If you've launched a PR campaign recently and it's not included in here, and you think it should be - drop us a note and we'll investigate.

What's Finchling?

Finchling is the full product behind this page. It finds PR opportunities tailored to your brand - reactive stories to jump on and proactive campaigns to plan. This page is a taste of what Finchling sees every day. If you want the full picture, have a look.