Trending PR Campaigns
Banish Boredom Index PR
Attraction Tickets analysed thousands of reviews across 160 destinations to produce a ‘Banish Boredom Index’ ranking family attractions; the resulting list (which placed Blackpool Pleasure Beach as the top UK boredom-buster) was promoted to generate press pick-up and travel stories.
Why it worked: It flipped the obvious winners using a proprietary “Banish Boredom Index” from thousands of reviews, creating a contrarian, data-backed UK angle pre-holidays.
The lesson: Consider building a simple, named index from public reviews to crown an unexpected local winner before a seasonal decision rush.
Coverage over time
How this story spread across the media
| Publication | Headline | Date |
|---|---|---|
| mirror.co.uk | UK's 'best day out' for families revealed and it's not Alton Towers or Thorpe Park - The Mirror | Wednesday 13th May, 2026 |
| liverpoolecho.co.uk | UK's 'best day out' has been revealed and it’s about an hour from Liverpool - Liverpool Echo | Wednesday 13th May, 2026 |
| manchestereveningnews.co.uk | Theme park named best in UK for keeping kids entertained and it's not Alton Towers - Manchester Evening News | Wednesday 13th May, 2026 |
| nottinghampost.com | UK theme park named in top 10 global ranking of best attractions for keeping the kids entertained - Nottinghamshire Live | Thursday 14th May, 2026 |
| blackpoolgazette.co.uk | Blackpool Pleasure Beach Resort named as world-leading family day out with Disney World and Universal Studios | Thursday 14th May, 2026 |