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#1 Campaign in Travel · May 2026
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#1 Campaign
Travel · May 2026

Banish Boredom Index PR

PR Campaign
Wednesday 13th May, 2026

Attraction Tickets analysed thousands of reviews across 160 destinations to produce a ‘Banish Boredom Index’ ranking family attractions; the resulting list (which placed Blackpool Pleasure Beach as the top UK boredom-buster) was promoted to generate press pick-up and travel stories.

Why it worked: It flipped the obvious winners using a proprietary “Banish Boredom Index” from thousands of reviews, creating a contrarian, data-backed UK angle pre-holidays.

The lesson: Consider building a simple, named index from public reviews to crown an unexpected local winner before a seasonal decision rush.

Attraction Tickets
2 Sources:

Coverage over time

How this story spread across the media

Publication Headline Date
nottinghampost.com UK theme park named in top 10 global ranking of best attractions for keeping the kids entertained - Nottinghamshire Live Thursday 14th May, 2026
blackpoolgazette.co.uk Blackpool Pleasure Beach Resort named as world-leading family day out with Disney World and Universal Studios Thursday 14th May, 2026
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