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Finance · May 2026

Crecari 2025 Rent Increase Survey

PR Campaign

Sunday 10th May, 2026

Crecari, a credit-based rent payment service, published an original survey of 1,016 Japanese tenants aged 20–39 showing 42.1% faced rent hikes in 2025 and that over half of increases were ¥5,000 or more; the data highlighted financial strain and payment preferences to generate media discussion about rental affordability and payment methods.

Why it worked: Fresh, quantified evidence (42.1% hit; typical +¥5,000–¥9,999) tied to current cost-of-living pressures gave journalists a timely, localizable rent story.

The lesson: Consider fielding a fast, statistically solid poll that quantifies a painful pocketbook change this year and benchmarks the “typical” hit by amount.

Crecari

1 Source:

Coverage over time

How this story spread across the media

Publication	Headline	Date
nippon.com	Survey Finds Over 40% of Young People in Japan Faced Rent Hikes in 2025	Sunday 10th May, 2026

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