Trending PR Campaigns
Snows’ Used EV Interest and Depreciation Study
Snows Motor Group shared research showing enquiries about used electric cars had risen 58% year on year as fuel prices climbed. It paired the timely demand figure with a ranking of EV models that held their value best, giving drivers and motoring journalists a practical angle on the changing used-car market.
Why it worked: It hit a cost-of-living spike with proprietary enquiry data (58% YoY) and a ranked residuals league table, creating immediate, serviceable news.
The lesson: Consider pairing a fresh, proprietary demand stat with a simple top-10 ranking that helps readers act right now.
Coverage over time
How this story spread across the media
| Publication | Headline | Date |
|---|---|---|
| motoringresearch.com | Demand for used electric cars soars as fuel prices rise | Wednesday 14th October, 2026 |