Trending PR Campaigns
Texas’s Deadliest Trucking Roads
Dallas law firm Angel Reyes & Associates analysed five years of Texas crash records to rank highway segments by fatal truck crashes per truck mile. The study put rural roads in the Permian Basin at the top, giving insurers and trucking firms a vivid map of where the risks—and potential costs—are greatest.
Why it worked: It reframed risk with per-truck-mile fatality rates and a pinpoint map, then tied it to real $49m verdicts and pricing impacts.
The lesson: Consider ranking hidden hotspots by severity-per-exposure and overlaying recent payouts, then offer a simple map and an insurer-ready briefing.
Coverage over time
How this story spread across the media
| Publication | Headline | Date |
|---|---|---|
| prnewswire.com | Texas's Most Dangerous Highways for Truck Accidents, According to New Analysis | Tuesday 6th October, 2026 |
| insurancebusinessmag.com | Texas trucking's deadliest roads carry a steep insurance price | Insurance Business | Wednesday 7th October, 2026 |