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HP Work Relationships Index: Job Hugging

PR Campaign

Monday 5th October, 2026

HP surveyed 1,000 UK knowledge workers and found that 64% think leaving their job is too risky, rising to 68% among Gen Z. The research gives a timely name and a clear statistic to a wider workplace tension: people may be staying for security, not because they feel loyal or engaged.

Why it worked: It coined “job hugging” and pinned it to fresh UK stats during a downturn, reframing low turnover as a risk-avoidance problem.

The lesson: Consider naming a rising behaviour, back it with a nationally weighted stat, and pitch it as the counter-reading of a ‘good’ metric.

HP

1 Source:

Coverage over time

How this story spread across the media

Publication	Headline	Date
peoplemanagement.co.uk	Two thirds of desk-based workers say leaving their job is ‘too risky’, survey finds	Monday 5th October, 2026

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