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#1 Campaign in Health & Wellbeing · October 2026
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#1 Campaign
Health & Wellbeing · October 2026

Menopause Policy Agenda

PR Campaign
Thursday 1st October, 2026

The Menopause Foundation of Canada published what it describes as Canada’s first national policy agenda on menopause, setting out seven priorities for governments, including better clinician training, more research funding and affordable treatment. The hook is a policy blueprint backed by a timely economic case: the foundation estimates unmanaged menopause symptoms cost Canada $3.5-billion a year.

Why it worked: It reframed a quiet health issue as an urgent economic policy problem, using a first-of-its-kind national blueprint and a $3.5B cost figure.

The lesson: Consider packaging a neglected issue as a budget-line emergency with a concrete policy playbook and a defensible national price tag.

Menopause Foundation of Canada
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