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#1 Campaign
Finance · September 2026
Agrosocial Generational Renewal Plan
Thursday 3rd September, 2026
The Diputación de Córdoba launched a 16-point plan to help Dehesas Cordobesas’ ageing farming community pass its land and businesses to a new generation. The campaign turned a familiar rural problem into a concrete, media-friendly roadmap, including a land bank, discounted young-member scheme, mentoring and a target of bringing 25 young farmers into the cooperative by 2030.
Why it worked: It converted a broad rural decline story into a quantified, time-bound plan (land bank + 25-young-farmers-by-2030) with immediate local actors.
The lesson: Consider packaging a stale issue as a pilot with a public target, waitlist, and signup mechanism journalists can track month-by-month.
Diputación de Córdoba
Dehesas Cordobesas SCA
Instituto de Gobernanza Empresarial
5 Sources:
Coverage over time
How this story spread across the media
| Publication | Headline | Date |
|---|---|---|
| eldebate.com | El relevo generacional aprieta en la dehesa de Córdoba: los socios de una de sus principales cooperativas tienen 62 años de media | Thursday 3rd September, 2026 |
| eldiadecordoba.es | La Diputación impulsa el primer diagnóstico y plan de acción para acompañar el relevo generacional en la dehesa cordobesa | Thursday 3rd September, 2026 |
| andaluciainformacion.es | Diputación lanza primer plan para facilitar el relevo generacional en la dehesa | Thursday 3rd September, 2026 |
| abc.es | La Diputación de Córdoba impulsa un plan con 16 medidas para garantizar el relevo generacional en Los Pedroches | Thursday 3rd September, 2026 |
| cordobabn.com | Primer diagnóstico y plan para apoyar el relevo generacional en la dehesa cordobesa | Friday 4th September, 2026 |