Trending PR Campaigns
The Bidet Installation Barrier Survey
Bio Bidet by Bemis published its annual survey showing strong satisfaction among bidet owners and curiosity among non-owners, then partnered with Taskrabbit to make professional installation easier to book. The hook is turning a familiar adoption barrier into a practical partnership backed by fresh consumer data.
Why it worked: Fresh, proprietary survey quantified a clear adoption blocker, then solved it with a concrete Taskrabbit partnership—data plus fix beats fluff.
The lesson: Consider fielding quick research to expose one friction point, then announce a partner that removes it in one step.
Coverage over time
How this story spread across the media
| Publication | Headline | Date |
|---|---|---|
| morningstar.com | New Bemis Survey Reveals Most Americans Would Rather Ditch Their Phone Than Their Bidet | Morningstar | Thursday 6th November, 2025 |
| prnewswire.com | New Bio Bidet by Bemis Survey Finds Nearly Half Non-Owners Are Ready to Try a Bidet, Announces Partnership with Taskrabbit on Nationwide Installation | Tuesday 18th August, 2026 |
| phcppros.com | Bio Bidet Survey Finds Interest in Bidets, Announces Taskrabbit Partnership | phcppros | Friday 21st August, 2026 |
| phcppros.com | Bio Bidet Survey Finds Interest in Bidets, Announces Taskrabbit Partnership | phcppros | Friday 21st August, 2026 |