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Top 10 Campaign in Health & Wellbeing · August 2026
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Top 10 Campaign
Health & Wellbeing · August 2026

The Hidden Heat in Older People’s Homes

PR Campaign
Friday 14th August, 2026

Lilli analysed temperature data from homes monitored by its care technology and revealed that 81% had exceeded recommended summer temperatures, with some reaching 40°C. The timely findings turned an unseen risk for older and vulnerable people into a clear news story, while demonstrating the value of Lilli’s monitoring system.

Why it worked: It used proprietary sensor data to quantify a hidden, immediate risk during a national heatwave, plus named extreme 40°C hotspots.

The lesson: Consider mining your product’s real-time data to expose an urgent safety gap tied to an unfolding event, with clear thresholds.

Lilli
1 Source:

Coverage over time

How this story spread across the media

Publication Headline Date
thiis.co.uk Home temperatures of older people in UK reaching “unsafe temperatures” throughout the summer Friday 14th August, 2026
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Every day, brands launch PR campaigns and the media covers them. We scan lots of different news sources and use AI to spot the campaigns behind the stories, and show you which ones are getting the most traction right now. Think of it as a live leaderboard of what's working in PR.

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