Trending PR Campaigns
Fun-ergy Factory at SDCC
Nickelodeon staged a slime-forward experience at San Diego Comic‑Con 2026: an 1,800‑sq‑ft ‘Fun‑ergy Factory’ booth with interactive challenges, photo ops, retail, daily giveaways and a near‑20‑ft Slime Surge, plus a free outdoor ‘Fun Flows Here’ activation at The New Children’s Museum with stage shows, make‑your‑own slime, family screenings and public sliming.
Why it worked: It hijacked SDCC’s calendar with a free, public, kid-friendly spillover event—giving press a fresh access angle beyond the badge-only floor.
The lesson: Consider staging a free, high-visibility offsite that piggybacks on a mega-event’s foot traffic and solves an access problem for non-attendees.
Coverage over time
How this story spread across the media
| Publication | Headline | Date |
|---|---|---|
| variety.com | Nickelodeon Announces ‘Fun-ergy Factory’ Experience at San Diego Comic-Con 2026 | Thursday 9th July, 2026 |
| ign.com | "Fun Flows Here": Nickelodeon’s Massive San Diego Comic-Con 2026 Plans and Huge Offsite Activation Announced | Thursday 9th July, 2026 |
| ign.com | Nickelodeon’s San Diego Comic-Con 2026 Plans Include a Slime-Fueled Outdoor Experience | Thursday 9th July, 2026 |
| bleedingcool.com | Nickelodeon "Fun-ergy Factory" Set for SDCC 2026: Avatar, TMNT & More | Thursday 9th July, 2026 |
| actionfigureinsider.com | @NICKELODEON POWERS UP COMIC-CON ® INTERNATIONAL: #SDCC 2026 WITH “FUN-ERGY FACTORY” BOOTH & “FUN FLOWS HERE” OUTDOOR EXPERIENCE @Nickelodeon #NickSDCC | Friday 10th July, 2026 |