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Fried Apple Pie Return (Semiquincentennial)

PR Campaign
Wednesday 10th June, 2026

McDonald’s temporarily reintroduced its retro fried apple pie across most US restaurants starting 23 June to celebrate America’s 250th, complemented by a 35‑foot roadside fried‑pie installation on Route 66 and other patriotic menu tie‑ins to generate media buzz.

Why it worked: They fused a once-every-250-years news peg with a scarce, long-requested nostalgia item and a giant visual stunt for easy coverage.

The lesson: Consider reviving a retired fan favorite tied to a rare calendar milestone and anchor it with an oversized, photogenic installation.

McDonald's
28 Sources:

Coverage over time

How this story spread across the media

Publication Headline Date
parade.com McDonald's Is Bringing Back a Beloved Treat Fans Haven't Seen Since the '90s Wednesday 10th June, 2026
delawareonline.com McDonald's bringing back fried apple pies. When to get them Friday 12th June, 2026
delish.com McDonald’s Fried Apple Pie Reportedly Returns June 22 Saturday 13th June, 2026
indystar.com The Fried Apple Pie returns to McDonald's menu. What's in it? Monday 15th June, 2026
prnewswire.com Summer Just Got Sweeter with the Return of McDonald's Fried Apple Pie Tuesday 16th June, 2026
allrecipes.com McDonald's Is Bringing Back a Highly Requested Menu Item for the First Time in Over 30 Years Tuesday 16th June, 2026
usatoday.com McDonald's Fried Apple Pie is coming back. Here's when Tuesday 16th June, 2026
abcnews.com McDonald's is serving fried apple pie again for America's 250th birthday - ABC News Tuesday 16th June, 2026
kob.com McDonald's is serving fried apple pie again for America's 250th birthday - KOB.com Tuesday 16th June, 2026
fortune.com There’s nothing as American as apple pie. McDonald’s is bringing back its fried apple pie for the first time in 30 years for the country’s 250th Tuesday 16th June, 2026
qz.com Qz Tuesday 16th June, 2026
nbcchicago.com McDonald’s brings back fried apple pie for America’s 250th bday – NBC Chicago Tuesday 16th June, 2026
wral.com McDonald's is serving fried apple pie again for America's 250th birthday :: WRAL.com Tuesday 16th June, 2026
ktla.com McDonald’s fried apple pie is coming back for a limited time. Here’s when it returns | KTLA Tuesday 16th June, 2026
today.com McDonald’s Original Fried Apple Pie Returns for a Limited Time Tuesday 16th June, 2026
bostonherald.com Ticker: McDonald’s brings back fried apple pie; Pizza Hut a $2.7B slice Tuesday 16th June, 2026
cookist.com Gen X Rejoice Because McDonald’s Is Finally Bringing Back the Original Fried Apple Pie Wednesday 17th June, 2026
consumeraffairs.com McDonald’s brings back the fried apple pie for a limited time Wednesday 17th June, 2026
lamag.com McDonald’s Fried Apple Pie Returns for a Limited Time Wednesday 17th June, 2026
tennessean.com Fried Apple Pie returning to McDonald's in Tennessee. Where to get it? Friday 19th June, 2026
cleveland.com McDonald’s original fried apple pie returns June 23 for limited-time comeback - cleveland.com Sunday 21st June, 2026
foxnews.com McDonald's fried apple pie returns nationwide for a limited time in June | Fox News Sunday 21st June, 2026
usatoday.com McDonald's Fried Apple Pie is set to return on June 23 Monday 22nd June, 2026
tastingtable.com McDonald's Revives The Vintage Fried Apple Pie, But It Probably Should Have Stayed In The Past - Tasting Table Monday 22nd June, 2026
usatoday.com McDonald's brought back its Fried Apple Pie. We tasted it Tuesday 23rd June, 2026
lohud.com McDonald's brings back the classic fried apple pie Wednesday 24th June, 2026
people.com We Tried It: The Return of McDonald's Fried Apple Pies After 34 Years Off the Menu Wednesday 24th June, 2026
wcpo.com McDonald's fried apple pie is back after 30 years, so we tried it Thursday 25th June, 2026
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