Trending PR Campaigns
Quotezone Beach Index / Time Out round-up
Insurance-comparison site Quotezone created a ‘beach index’ ranking 10 European beaches using data like sea and air temperatures, accommodation and beer prices, airport distance and review scores; Time Out published the results, naming Mogren Beach (Budva, Montenegro) top for Summer 2026.
Why it worked: It piggybacked summer travel planning with a contrarian winner, backed by a simple ranked index combining cost, temperature, access and reviews.
The lesson: Consider building a seasonal ranking that crowns an unexpected leader using a transparent, multi-metric dataset journalists can easily excerpt.
Coverage over time
How this story spread across the media
| Publication | Headline | Date |
|---|---|---|
| timeout.com | This is Europe’s best beach destination for the summer – and it’s not in Spain, Italy, or Greece | Tuesday 16th June, 2026 |
| mirror.co.uk | Best beach in Europe named – and it's not in Cyprus, Spain, Portugal or France - The Mirror | Monday 22nd June, 2026 |