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Top 10 Campaign in Fashion & Apparel · October 2026

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Top 10 Campaign

Fashion & Apparel · October 2026

HOMAGE x Mickey Mouse NFL Collection

PR Campaign

Wednesday 21st October, 2026

HOMAGE teamed up with Disney and the NFL on a collection of team-specific T-shirts featuring Mickey Mouse in uniform or cheering from the sidelines. The hook is a familiar character reimagined with nods to each team’s traditions, including the Giants’ “Big Blue” and the Browns’ “Dawg Pound” designs.

Why it worked: It piggybacked NFL seasonality with a rare three-brand crossover, plus hyper-local team nods that unlocked affiliate-ready shopping lists.

The lesson: Consider pitching a limited-run mashup that localises a beloved icon to city rituals, then package as shoppable team-by-team guides.

HOMAGE Disney NFL

1 Source:

Coverage over time

How this story spread across the media

Publication	Headline	Date
nj.com	HOMAGE just dropped an NFL x Mickey Mouse collection	Wednesday 21st October, 2026

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