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PFAS in German Wild Boar
BUND analysed government data on PFAS in wild boar across Germany and found that all 114 liver samples exceeded legal limits, as did more than 12% of meat samples. The striking wildlife findings gave the environmental group a clear public-facing hook for its call to restrict PFAS production and use.
Why it worked: It turned abstract chemical risk into immediate consumer danger using official data plus a 100% liver-limit breach stat, timed to EU PFAS regulation decisions.
The lesson: Consider filing targeted FOI requests for overlooked official datasets, then extract a shocking, single-number finding that forces a clear, timely policy ask.
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