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Next Generation Collective Mental Health Initiative

PR Campaign
Tuesday 6th October, 2026

Next Generation Collective partnered with The Kids Mental Health Foundation and Hollywood & Mind to support young people working in entertainment, music and the creator economy. The initiative brings clinical expertise and firsthand industry experience together to create guidance on mental health, boundaries and growing up in the public eye, with resources planned from 2027.

Why it worked: It piggybacked a newsy industry summit to unveil a concrete, expert-backed advisory board of recognisable names, giving immediate authority and timeliness.

The lesson: Consider launching your initiative on a relevant industry stage with a named expert/advisory panel and a dated roadmap journalists can cite.

Next Generation Collective The Kids Mental Health Foundation Hollywood & Mind
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