Pricing Login
All PR Campaigns › LISA x Meta Limited-Edition Glasses

Trending PR Campaigns

The best PR campaigns right now, ranked by coverage. Updated daily.
Last 7 days Last 30 days This Quarter
Top 3 Campaign in Fashion & Apparel · September 2026
Back
Top 3 Campaign
Fashion & Apparel · September 2026

LISA x Meta Limited-Edition Glasses

PR Campaign
Wednesday 23rd September, 2026

Meta teamed up with BLACKPINK’s LISA to create two limited-edition smart-glasses styles, with pet-inspired charms, star details and a quilted charging case. The fan-focused hook extends into the Meta AI app, where owners can unlock LISA-themed digital treats, including a collectible photocard and sticker pack.

Why it worked: It hit a hard news peg by tying a limited-drop hardware launch to a global star and gated, app-unlockable fan rewards.

The lesson: Consider pairing a time-limited product drop with a celebrity’s exclusive in-app collectibles that only activate post-purchase to earn headlines.

Meta LISA
5 Sources:

Coverage over time

How this story spread across the media

Publication Headline Date
gizmodo.com Meta's Next-Gen Smart Glasses Have a Longer Battery Life and a K-Pop Collab Wednesday 23rd September, 2026
engadget.com Meta's next smart glasses collab is with Blackpink's Lisa - Engadget Wednesday 23rd September, 2026
khaosodenglish.com Zuckerberg unveils LISA edition Meta Glasses Thursday 24th September, 2026
techradar.com You can hate blind boxes all you want, but Lisa’s Meta Glasses design is genius for incorporating them Thursday 24th September, 2026
billboard.com BLACKPINK’s LISA Designed Meta Glasses With Charms Inspired by Her Pets & Exclusive Digital Treats Friday 25th September, 2026
Want PR opportunities like this for your brand?
Finchling monitors the news, competitor coverage and upcoming events to uncover timely PR angles and campaign ideas tailored to your brand.
Try it free →

Similar Travel and Retail Campaigns

These travel and retail PR campaigns used a similar approach - different topics, but the same kind of angle.

Pokémon x National Trust Summer of Play
Pokémon brings themed trails, activities and stickers to National Trust sites.
The Pokémon Company International National Trust
Fender x Pac‑Man Telecaster Collab
Pac‑Man themed Fender Telecaster collaboration for nostalgic buzz.
Fender Bandai Namco
glassybaby x Pokémon Soho Pop‑Up
Limited‑edition glassybaby x Pokémon votives launched at Soho pop‑up.
glassybaby Pokémon

FAQs

What is this?

Every day, brands launch PR campaigns and the media covers them. We scan lots of different news sources and use AI to spot the campaigns behind the stories, and show you which ones are getting the most traction right now. Think of it as a live leaderboard of what's working in PR.

Where does the data come from?

Finchling is a news monitoring tool that analyses lots of news from across the internet.

Does this track sponsored posts, or is it earned media only?

It's built to only track earned media - we use AI to filter out anything that we think is a sponsored placement.

What does "ranked by coverage" mean?

It's the number of articles. Simple as that. We're not weighting by outlet size or reach - just raw volume. The campaigns at the top are the ones generating the most stories right now.

Why isn't my campaign listed?

If you've launched a PR campaign recently and it's not included in here, and you think it should be - drop us a note and we'll investigate.

What's Finchling?

Finchling is the full product behind this page. It finds PR opportunities tailored to your brand - reactive stories to jump on and proactive campaigns to plan. This page is a taste of what Finchling sees every day. If you want the full picture, have a look.

Terms Privacy Robot
Trending Campaigns Always-On PR Report Blog
Contact Us Help & Support
© 2026 Finchling Ltd - Company Number 17076674