Trending PR Campaigns
Menopause Care Playbook
HeyVenus and the NUS Bia-Echo Asia Centre created a free 44-page Menopause Care Playbook for Singapore employers. Built from research showing menopause symptoms affect many working women, the guide turned an overlooked workplace issue into practical advice, case studies and a reason for companies to start more supportive conversations.
Why it worked: They piggybacked ISO 45010’s launch with fresh local stats and a free, ready-to-implement playbook—turning abstract DEI talk into immediate action.
The lesson: Consider tying your pitch to a just-released standard or law, add local data, and ship a free, plug‑and‑play toolkit.
Coverage over time
How this story spread across the media
| Publication | Headline | Date |
|---|---|---|
| straitstimes.com | Menopause in the workplace: New playbook helps companies create a supportive office culture | Tuesday 15th September, 2026 |
| channelnewsasia.com | Supporting women: Survey finds younger women hesitant to discuss mental health at work | Saturday 26th September, 2026 |