Trending PR Campaigns
Rebuild Trust: Rigged Economies, Fractured Societies and the Case for Change
Earth4All surveyed people across 17 countries to measure trust in governments, economic fairness, inequality and democracy. The resulting report turned widespread public frustration into a global data story, giving journalists striking figures about rigged systems, social division and support for reform.
Why it worked: It packaged a shared, simmering mood into fresh, cross-country stats with clear superlatives, letting journalists localize a global crisis instantly.
The lesson: Consider fielding a short, multi-country poll that yields rankable, superlative findings reporters can localize with a ready-made headline.
Coverage over time
How this story spread across the media
| Publication | Headline | Date |
|---|---|---|
| socialeurope.eu | People Want Economic Change but Have Stopped Trusting Governments to Deliver It - Social Europe | Monday 14th September, 2026 |
| clubofrome.org | People want economic system change – but have stopped trusting anyone to deliver it - Club of Rome | Monday 14th September, 2026 |
| ipsnews.net | Global Survey Finds Deep Crisis of Trust as Majority Say Economic System Favours the Rich | Monday 14th September, 2026 |
| downtoearth.org.in | G20 Trust Crisis: Inequality, ‘Rigged’ Systems and Rising Support for Strong Leaders | Tuesday 15th September, 2026 |