Trending PR Campaigns

The best PR campaigns right now, ranked by coverage. Updated daily.
Top 3 Campaign in Automotive · September 2026
Back
Top 3 Campaign
Automotive · September 2026

Pastrana Takes on the Fan Car

PR Campaign
Friday 11th September, 2026

McMurtry Automotive put Travis Pastrana behind the wheel of its fan-assisted Speirling prototype at Dunsfold Aerodrome, then raced it against a quad bike and motorised unicycle. The deliberately odd comparison gave the electric car’s extraordinary grip and speed a simple, entertaining story beyond the usual specification sheet.

Why it worked: They staged a celebrity stress-test with absurd foils, turning niche tech (fan downforce) into a visual, undeniable performance proof at a known benchmark track.

The lesson: Consider pitting your product against a humorous, mismatched challenger to create an obvious, watchable proof that bypasses specs and jargon.

McMurtry Automotive
6 Sources:

Coverage over time

How this story spread across the media

Want PR opportunities like this for your brand?
Finchling monitors the news, competitor coverage and upcoming events to uncover timely PR angles and campaign ideas tailored to your brand.

FAQs

What is this?

Every day, brands launch PR campaigns and the media covers them. We scan lots of different news sources and use AI to spot the campaigns behind the stories, and show you which ones are getting the most traction right now. Think of it as a live leaderboard of what's working in PR.

Where does the data come from?

Finchling is a news monitoring tool that analyses lots of news from across the internet.

Does this track sponsored posts, or is it earned media only?

It's built to only track earned media - we use AI to filter out anything that we think is a sponsored placement.

What does "ranked by coverage" mean?

It's the number of articles. Simple as that. We're not weighting by outlet size or reach - just raw volume. The campaigns at the top are the ones generating the most stories right now.

Why isn't my campaign listed?

If you've launched a PR campaign recently and it's not included in here, and you think it should be - drop us a note and we'll investigate.

What's Finchling?

Finchling is the full product behind this page. It finds PR opportunities tailored to your brand - reactive stories to jump on and proactive campaigns to plan. This page is a taste of what Finchling sees every day. If you want the full picture, have a look.