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Health & Wellbeing · September 2026
Sepsis Awareness Survey 2026
Tuesday 1st September, 2026
Sepsis Alliance released its annual YouGov survey showing that 78% of US adults recognise the word “sepsis”, while only 23% can identify its four main signs. The data creates a newsworthy contrast between rising awareness and persistent gaps in understanding, particularly across racial, income and geographic groups.
Why it worked: It packaged exclusive, timely polling with a counterintuitive gap (awareness up, understanding low) plus stark demographic disparities—irresistible for headlines and charts.
The lesson: Consider fielding quick proprietary polling that reveals a surprising gap or disparity, then pitch with a ranked list and localizable breakouts.
Sepsis Alliance
4 Sources:
Coverage over time
How this story spread across the media
| Publication | Headline | Date |
|---|---|---|
| sepsis.org | Sepsis Alliance’s Annual Awareness Survey Finds that Sepsis Awareness in the U.S. Reaches Record High of 75% | Sepsis Alliance | Friday 12th September, 2025 |
| infectioncontroltoday.com | Results of a 2023 State of Sepsis Awareness Survey | Infection Control Today | Wednesday 25th March, 2026 |
| michigan.gov | September 2026: Sepsis Awareness Month | Tuesday 1st September, 2026 |
| sepsis.org | Sepsis Awareness Hits Record High of 78% in U.S., But Major Gaps in Understanding Remain, Sepsis Alliance Survey Finds | Sunday 13th September, 2026 |