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Top 10 Campaign in Health & Wellbeing · September 2026
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Top 10 Campaign
Health & Wellbeing · September 2026

End the Phonecall Nightmare

PR Campaign
Sunday 13th September, 2026

Stamma launched its “End the Phonecall Nightmare” campaign to highlight how automated voice-recognition systems and impatient call handlers can exclude people who stammer. It paired survey findings with first-hand stories, giving broadcasters a clear human angle and a practical call for more inclusive access to essential services.

Why it worked: Pairing new survey stats with on-camera case studies created a timely accessibility-failure angle tied to everyday essential services and regulation.

The lesson: Consider surveying a neglected user group, then pitch with a vivid first-person demo and a fix brands could implement this quarter.

Stamma
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Coverage over time

How this story spread across the media

Publication Headline Date
stv.tv People with stammers ‘shut out from essential services’ due to voice recognition Sunday 13th September, 2026
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