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Greenpeace’s North Sea Boulder Protest

PR Campaign
Monday 2nd November, 2026

Greenpeace sank boulders in the North Sea to stop bottom-trawling fishing, creating a physical obstacle for fishing vessels. The stones also lie in the path of the planned Norfolk Vanguard offshore wind farm, giving the protest an unexpected twist and a striking news hook.

Why it worked: It hijacked a government-backed wind project’s timeline with a tangible, high-stakes obstruction, forcing officials and industry to respond immediately.

The lesson: Consider a lawful, physical intervention that collides with a scheduled public milestone, compelling authorities to comment and media to prioritise it.

Greenpeace
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