All PR Campaigns › Christmas at Maple Hollow Inn

Trending PR Campaigns

The best PR campaigns right now, ranked by coverage. Updated daily.

Last 7 days Last 30 days Last Quarter This Quarter

Back

Christmas at Maple Hollow Inn

PR Campaign

Friday 6th November, 2026

Bob Evans partnered with Pixie USA on a 20-episode festive romance about a woman trying to save her family’s inn, with Bob Evans holiday foods woven into the story. The vertical microdrama is designed to feel like a Christmas TV movie, while also helping introduce Meta’s new Series feature.

Why it worked: It hit a perfect news peg by being among the first to launch on Meta’s new Series format, blending platform innovation with holiday IP nostalgia.

The lesson: Consider pitching a first-on-new-feature story: build a made-for-the-tool format that debuts alongside a platform rollout or update.

Bob Evans Pixie USA

1 Source:

Coverage over time

How this story spread across the media

Publication	Headline	Date
deadline.com	‘Christmas At Maple Hollow Inn’ Microdrama Hopes To Channel The Spirit Of Festive TV Movies Through Meta’s Series Feature	Friday 6th November, 2026

Want PR opportunities like this for your brand?

Finchling monitors the news, competitor coverage and upcoming events to uncover timely PR angles and campaign ideas tailored to your brand.

Try it free →

Similar Travel and Retail Campaigns

These travel and retail PR campaigns used a similar approach - different topics, but the same kind of angle.

Pokémon x National Trust Summer of Play

Pokémon brings themed trails, activities and stickers to National Trust sites.

The Pokémon Company International National Trust

Biscoff x Tomorrowland Limited-Edition Biscuit

Limited‑edition Biscoff x Tomorrowland espresso sandwich with ticket giveaway.

Biscoff Lotus Bakeries Tomorrowland

Sesame Street x Fox Sports World Cup Collab

Sesame Street characters appear in Fox Sports’ World Cup broadcasts.

Fox Sports Sesame Workshop

FAQs

What is this?

Every day, brands launch PR campaigns and the media covers them. We scan lots of different news sources and use AI to spot the campaigns behind the stories, and show you which ones are getting the most traction right now. Think of it as a live leaderboard of what's working in PR.

Where does the data come from?

Finchling is a news monitoring tool that analyses lots of news from across the internet.

Does this track sponsored posts, or is it earned media only?

It's built to only track earned media - we use AI to filter out anything that we think is a sponsored placement.

What does "ranked by coverage" mean?

It's ranked by the volume of coverage that talks positively about the campaign. We count the outlets covering it, then give a boost to campaigns whose coverage is positive, and those with negative coverage drop down. We're not weighting by outlet size or reach.

Why isn't my campaign listed?

If you've launched a PR campaign recently and it's not included in here, and you think it should be - drop us a note and we'll investigate.

What's Finchling?

Finchling is the full product behind this page. It finds PR opportunities tailored to your brand - reactive stories to jump on and proactive campaigns to plan. This page is a taste of what Finchling sees every day. If you want the full picture, have a look.