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Top 5 Campaign November 2026
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Top 5 Campaign
All Sectors · November 2026

Dunkin’s Avengers: Doomsday Menu Team-Up

PR Campaign
Monday 2nd November, 2026

To promote its Avengers: Doomsday menu, Dunkin’ paired Channing Tatum’s Gambit with H.E.R.B.I.E. in a comic advert built around their mismatched banter. The character team-up gives the themed drinks and doughnuts a more entertaining hook than a standard menu announcement.

Why it worked: It hijacked the movie news cycle with an unexpected character mash-up (Gambit + H.E.R.B.I.E.) and a celeb-led sketch, giving journalists a headline-ready angle.

The lesson: Consider pairing an unlikely duo and scripting a 30-second sketch to ride a bigger cultural release with a quotable, GIF-able moment.

Dunkin’
13 Sources:

Coverage over time

How this story spread across the media

Publication Headline Date
usatoday.com 'Avengers: Doomsday' items coming to Jack in the Box, Dunkin' Monday 2nd November, 2026
people.com Channing Tatum Stars in New Dunkin’ Video as ‘Avengers: Doomsday’ Character (Exclusive) Wednesday 4th November, 2026
ew.com Channing Tatum debuts new Gambit accent for ‘Avengers: Doomsday’ Wednesday 4th November, 2026
dunkindonuts.com Doomsday has arrived, and even Super Heroes run on Dunkin’® as an Epic New Campaign Arrives Nationwide | Dunkin' Wednesday 4th November, 2026
qsrweb.com Dunkin’ teams up with Marvel for nationwide ‘Avengers: Doomsday’ campaign | QSR Web Wednesday 4th November, 2026
qsrmagazine.com Dunkin’ Enlists Actor Channing Tatum for ‘Avengers: Doomsday’ Campaign Wednesday 4th November, 2026
polygon.com New Avengers: Doomsday Promo Shows Off Unexpected Team-up Wednesday 4th November, 2026
screencrush.com I Tried Everything on Dunkin’s ‘Avengers: Doomsday’ Menu Wednesday 4th November, 2026
nerdist.com Gambit + H.E.R.B.I.E. = Iconic DOOMSDAY Team-Up for Dunkin’ Wednesday 4th November, 2026
avclub.com Channing Tatum tries out his refried Cajun accent as Gambit in Dunkin' ad Wednesday 4th November, 2026
slashfilm.com Avengers: Doomsday's Biggest Threat Explained In Dunkin' Donuts Commercial Wednesday 4th November, 2026
newsnationnow.com Dunkin' releases holiday menu alongside Avengers: Doomsday drinks Thursday 5th November, 2026
hauntedattractionnetwork.com Avengers: Doomsday Tie-Ins: Dunkin's Doctor Doom Tin and Dave & Buster's Doom Takeover Friday 6th November, 2026
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