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#1 Campaign in Travel · November 2026
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#1 Campaign
Travel · November 2026

Avengers: Doomsday x WWE Worlds Collide

PR Campaign
Tuesday 3rd November, 2026

WWE and Disney are turning a two-day event at Walt Disney World into an Avengers crossover. Alongside the John Cena Classic, WWE’s Worlds Collide event will take on an Avengers: Doomsday theme, with co-branded merchandise and fan experiences giving the partnership a life beyond the ring.

Why it worked: It hijacked Marvel’s theatrical release week with a live, vote-driven Netflix spectacle at Disney World, fusing two fandoms and distribution giants.

The lesson: Consider timing a live, participatory stunt to a competitor’s tentpole date, then add exclusive merch and streaming to force coverage.

WWE The Walt Disney Company
7 Sources:
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Every day, brands launch PR campaigns and the media covers them. We scan lots of different news sources and use AI to spot the campaigns behind the stories, and show you which ones are getting the most traction right now. Think of it as a live leaderboard of what's working in PR.

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