Trending PR Campaigns
Harry Styles’ Good to Vote MSG Residency
During Harry Styles’ 30-show Madison Square Garden residency, HeadCount set up voter-registration tables, shared voter information on arena screens and gave fans special-edition voting postcards. The campaign turned concert crowds into a civic activation, recording 108,061 voter actions and 33,284 new registrations ahead of the US midterm elections.
Why it worked: It paired a fixed, news-pegged residency with hard numbers (108,061 actions; 33,284 registrations), creating timely, provable impact journalists could headline.
The lesson: Consider anchoring your pitch to a dated event and publish a simple, auditable scoreboard of outcomes by the finale.
Coverage over time
How this story spread across the media
| Publication | Headline | Date |
|---|---|---|
| billboard.com | Harry Styles & HeadCount Drive Major Voter Action During His MSG Residency: See the Numbers | Monday 2nd November, 2026 |
| theneedledrop.com | Harry Styles drives major voter registrations with HeadCount presence at MSG residency | Tuesday 3rd November, 2026 |