Trending PR Campaigns
AI Challenges the Exponential Time Hypothesis
OpenAI says an internal AI model has produced a proof disproving the Exponential Time Hypothesis, a long-standing assumption underpinning hundreds of computer science papers. To put the extraordinary claim to the test, the company released its write-up and machine-checked proof and invited independent scrutiny from researchers, including two who proposed the hypothesis.
Why it worked: It weaponised a bold, field-shaking claim with immediate third‑party verification: a Lean‑checked proof plus skeptics‑in‑charge independent review.
The lesson: Consider pairing a contrarian, high‑impact claim with instant open materials and a named hostile auditor to own the scrutiny narrative.
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