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Top 5 Campaign
All Sectors · September 2026
The Alhambra Digital Twin
Monday 7th September, 2026
The Junta de Andalucía created a digital twin of the Alhambra, combining AI, sensors and real-time data to monitor the historic site, predict risks and manage visitor flows. The hook was turning one of the world’s most famous monuments into a living technology laboratory, with the system already tested during Granada’s recent earthquakes.
Why it worked: It tied a first-of-its-kind claim to verified crisis performance—real earthquake telemetry validating AI predictions—making it timely, credible, and exclusive.
The lesson: Consider stress-testing your product in a real or simulated crisis and publish the before/after data to prove it works.
Junta de Andalucía
Patronato de la Alhambra y Generalife
Universidad de Granada
Libelium
13 Sources:
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