Trending PR Campaigns

The best PR campaigns right now, ranked by coverage. Updated daily.
Top 10 Campaign in Retail · October 2026
Back
Top 10 Campaign
Retail · October 2026

Terrifier Trilogy Halloween Theatrical Return

PR Campaign
Wednesday 21st October, 2026

For Halloween weekend, the Terrifier trilogy returns to Regal cinemas across the US, with Dead by Daylight and Behaviour Interactive presenting the screenings. Ticket buyers can enter a draw for a game download code, while Regal Crown Club members get an Art the Clown in-game cosmetic—giving horror fans a small crossover reward alongside the films.

Why it worked: It tied a limited-time theatrical re-release to Halloween and a Dead by Daylight crossover, adding scarcity plus a gamified incentive journalists could headline.

The lesson: Consider pegging a time-limited event to a cultural moment and bundling a collectible or in-game perk that turns attendance into a reward.

Dead by Daylight Behaviour Interactive Cineverse Epic Pictures Regal
6 Sources:

Coverage over time

How this story spread across the media

Publication Headline Date
filmofilia.com Terrifier Trilogy Returns for Three Halloween Nights Wednesday 21st October, 2026
rue-morgue.com "Terrifier" Trilogy Returns to Theatres for Halloween - RUE MORGUE Wednesday 21st October, 2026
variety.com The ‘Terrifier’ Trilogy Is Returning to Theaters for a Halloween Run Thursday 22nd October, 2026
horrorobsessive.com Terrifier Trilogy Gives Art the Clown a Halloween Run - Horror Obsessive Friday 23rd October, 2026
easy1029.com Art the Clown Is Back: ‘Terrifier’ Trilogy Getting a Halloween Theater Return 🤡 Friday 23rd October, 2026
selectedbasketball.com Terrifier Trilogy Returns for a Gruesome Halloween: Art the Clown's Legacy (2026) Tuesday 27th October, 2026
Want PR opportunities like this for your brand?
Finchling monitors the news, competitor coverage and upcoming events to uncover timely PR angles and campaign ideas tailored to your brand.

FAQs

What is this?

Every day, brands launch PR campaigns and the media covers them. We scan lots of different news sources and use AI to spot the campaigns behind the stories, and show you which ones are getting the most traction right now. Think of it as a live leaderboard of what's working in PR.

Where does the data come from?

Finchling is a news monitoring tool that analyses lots of news from across the internet.

Does this track sponsored posts, or is it earned media only?

It's built to only track earned media - we use AI to filter out anything that we think is a sponsored placement.

What does "ranked by coverage" mean?

It's ranked by the volume of coverage that talks positively about the campaign. We count the outlets covering it, then give a boost to campaigns whose coverage is positive, and those with negative coverage drop down. We're not weighting by outlet size or reach.

Why isn't my campaign listed?

If you've launched a PR campaign recently and it's not included in here, and you think it should be - drop us a note and we'll investigate.

What's Finchling?

Finchling is the full product behind this page. It finds PR opportunities tailored to your brand - reactive stories to jump on and proactive campaigns to plan. This page is a taste of what Finchling sees every day. If you want the full picture, have a look.