Trending PR Campaigns
Foreigner Gives a Local Choir the Spotlight
Foreigner invited Jacksonville High School choir students to perform “I Want to Know What Love Is” on stage with the band at Tyler’s Cowan Center. The students won a radio station competition, while Foreigner used the moment to spotlight the importance of arts education in schools.
Why it worked: It tied a live, local, once-in-a-lifetime performance to a bigger policy issue—arts funding cuts—creating timely, human, and visual news.
The lesson: Consider pairing a community contest with a headline-making live moment that spotlights a wider social issue reporters already track.
Coverage over time
How this story spread across the media
| Publication | Headline | Date |
|---|---|---|
| foreigneronline.com | "I Want To Know What Love Is": local high school choir to perform with Foreigner — FOREIGNER | Thursday 23rd July, 2026 |
| kltv.com | Jacksonville choir to perform with Foreigner in Tyler | Thursday 8th October, 2026 |
| kltv.com | ‘Foreigner’ teams up with East Texas high school choir at Cowan Center | Sunday 11th October, 2026 |
| ketk.com | Jacksonville High School choir performs alongside Foreigner | KETK.com | FOX51.com | Monday 12th October, 2026 |
| jacksonvilleprogress.com | Jacksonville High School choir members perform with Foreigner | Tuesday 13th October, 2026 |