Trending PR Campaigns
Amnesty’s Banned Books Week Solidarity Campaign
For Banned Books Week 2026, Amnesty International USA is spotlighting writers, journalists and activists facing threats or imprisonment around the world. It pairs each case with relevant book lists and invites students and local groups to send carefully vetted solidarity cards directly to those at risk—connecting book censorship with the real people who face harm for what they write or publish.
Why it worked: It hijacked a timely calendar moment with consent-verified human cases plus an actionable act (solidarity cards), turning abstract censorship into consequences.
The lesson: Consider pegging your pitch to a national week, add consented human cases, and include a safe, specific action the public can take.
Coverage over time
How this story spread across the media
| Publication | Headline | Date |
|---|---|---|
| amnestyusa.org | Amnesty's Banned Books Week | Tuesday 13th June, 2023 |
| amnestyusa.org | Amnesty International’s Banned Books Week Booklist | Amnesty International USA | Thursday 11th September, 2025 |
| amnestyusa.org | Banned Books Week 2026 | Amnesty International USA | Tuesday 16th June, 2026 |
| publishersweekly.com | The 2026 Freedom to Read Issue | Friday 2nd October, 2026 |
| publishersweekly.com | Amnesty International Urges Solidarity During Banned Books Week | Thursday 8th October, 2026 |