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Top 3 Campaign in Health & Wellbeing · September 2026
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Health & Wellbeing · September 2026

Ron Perlman Calls for University to Retire Research Monkeys

PR Campaign
Friday 25th September, 2026

PETA enlisted actor and University of Minnesota alumnus Ron Perlman to write an open letter urging the university to end two researchers’ monkey experiments and transfer the surviving macaques to a sanctuary. The celebrity appeal gave the animal-welfare campaign a timely, newsworthy hook, building on the university’s recent suspension of another researcher.

Why it worked: It hit timely accountability by pairing a university alum celebrity’s exclusive open letter with a fresh disciplinary precedent at the same school.

The lesson: Consider drafting an exclusive open letter from a notable alum tying a current policy breach to a concrete, reputationally safe corrective action.

PETA
3 Sources:

Coverage over time

How this story spread across the media

Publication Headline Date
peta.org Three More of the University of Washington’s Worst Monkey Experimenters | PETA Friday 25th September, 2026
peta.org Hellboy Star Ron Perlman Wants University of Minnesota, His Alma Mater, to End Monkey Brain Tests, Bar Experimenters | PETA Monday 28th September, 2026
collider.com Ron Perlman Officially Joins the Fight to Change a Horrific Practice [Exclusive] Monday 28th September, 2026
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