Trending PR Campaigns
Tackle Hygiene with Every Catch
For the sixth year, Tork and the Green Bay Packers will turn every catch during the team’s first five home games into a hygiene donation. Tork will provide $250 worth of sustainable paper products to Ronald McDonald House Eastern Wisconsin for each catch, up to $30,000.
Why it worked: It ties an in-game, countable stat to a capped-per-catch donation at the home opener window, giving beat reporters an easy scoreboard story.
The lesson: Consider pegging donations to a live, trackable metric during a tentpole moment with a clear cap; pitch weekly tallies to local media.
Coverage over time
How this story spread across the media
| Publication | Headline | Date |
|---|---|---|
| 3blmedia.com | Tork and the Green Bay Packers Team up to “tackle Hygiene Wi | Tuesday 19th October, 2021 |
| 3blmedia.com | Philadelphia Eagles and Tork Team Up for the Fifth Season | Wednesday 10th September, 2025 |
| prnewswire.com | TORK DONATES $25,000 IN SUSTAINABLE HYGIENE PRODUCTS TO RAWHIDE YOUTH SERVICES AS PART OF ITS PARTNERSHIP WITH THE PACKERS | Wednesday 19th November, 2025 |
| packers.com | Packers, Tork team up for sixth annual ‘Tackle Hygiene with Every Catch’ campaign | Monday 21st September, 2026 |
| 3blmedia.com | Tork and the Green Bay Packers Partner for Sixth Annual ‘ | Wednesday 23rd September, 2026 |