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Top 10 Campaign in Health & Wellbeing · September 2026
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Top 10 Campaign
Health & Wellbeing · September 2026

Flow Forward Training Centre

PR Campaign
Tuesday 15th September, 2026

Indiana American Water opened a $2.2 million training centre in Gary and launched Flow Forward, inviting students to explore water-industry careers through hands-on demonstrations and tours. The campaign’s hook was a ceremonial fire-hydrant opening, symbolising a new flow of opportunities for future workers.

Why it worked: A concrete $2.2m facility launch tied to a statewide student pipeline, visualised by a hydrant-opening photo moment, made it timely and coverable.

The lesson: Consider staging a symbolic, photogenic kickoff tied to a real capital investment and immediate community access to hands-on experiences.

Indiana American Water American Water
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Coverage over time

How this story spread across the media

Publication Headline Date
prnewswire.com Indiana American Water Opens New Training Center and Launches Flow Forward Program to Inspire Indiana's Future Workforce Tuesday 15th September, 2026
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