Trending PR Campaigns
Watch You Rise: Let’s Talk Sex
Documentary ‘Watch You Rise’ recruited Indya Moore and Dr Annie Farmer as executive producers ahead of its Denver Film Festival premiere, then extended the film’s subject into a nationwide ‘Let’s Talk Sex’ impact campaign. Youth Ambassadors will lead post-screening conversations about consent and sexual harm, giving the release a useful community-facing hook beyond a standard festival announcement.
Why it worked: They turned a routine festival pick-up into breaking news by adding a high-profile survivor and celebrity EPs tied to a live, nationwide action campaign.
The lesson: Consider pairing your announcement with a named grassroots program and recognizable backers that activate immediately—events, facilitators, and dates journalists can list.
Coverage over time
How this story spread across the media
| Publication | Headline | Date |
|---|---|---|
| variety.com | Indya Moore and Dr. Annie Farmer Join Doc ‘Watch You Rise’ as Executive Producers Ahead of Denver Film Festival Premiere | Wednesday 16th September, 2026 |