Trending PR Campaigns
The best PR campaigns right now, ranked by coverage. Updated daily.
Back
Top 5 Campaign
Travel · September 2026
Train Thru Pizza Delivery
Tuesday 25th August, 2026
Over the August Bank Holiday weekend, Trainline and Domino’s delivered free pizzas to passengers’ seats on selected Lumo trains via a handover at Preston Station. The playful “Train Thru” stunt turned the familiar challenge of timing a takeaway delivery around a train journey into a memorable piece of travel theatre, supported by survey data about passengers feeling hungry en route.
Why it worked: It hijacked a predictable pain-point window (mid-journey hanger) with a live logistics stunt at a single handover node, making irresistible visuals and headlines.
The lesson: Consider staging a one-stop “handover” stunt that solves a timed inconvenience in public, then back it with quick survey stats.
Trainline
Domino’s
5 Sources:
Coverage over time
How this story spread across the media
| Publication | Headline | Date |
|---|---|---|
| thamesgazette.com | Trainline Partners with Domino’s and Lumo to Launch UK’s First ‘Train Thru’ Pizza Delivery Service - The Thames Gazette | Tuesday 25th August, 2026 |
| thamesgazette.com | Trainline Partners with Domino’s and Lumo to Launch UK’s First ‘Train Thru’ Pizza Delivery Service - The Thames Gazette | Tuesday 25th August, 2026 |
| eastangliagazette.com | Trainline Partners with Domino’s and Lumo to Launch UK’s First ‘Train Thru’ Pizza Delivery Service - The East Anglia Gazette | Tuesday 25th August, 2026 |
| eastangliagazette.com | Trainline Partners with Domino’s and Lumo to Launch UK’s First ‘Train Thru’ Pizza Delivery Service - The East Anglia Gazette | Tuesday 25th August, 2026 |
| thegrocer.co.uk | Free Domino’s pizza comes aboard at Preston Station for Euston-Stirling train passengers | Thursday 27th August, 2026 |