2026 FIFA World Cup
Thursday 11th June, 2026
The 2026 FIFA World Cup, hosted across the U.S., Canada and Mexico, is a multi-city international men's football tournament running from June 11 to July 19, 2026, featuring 104 matches and widespread global media attention.
Why have we flagged this?
Strong alignment: huge global travel and cross-border payments moment where Wise can run proactive campaigns (fees-free transfers, travel money offers, multi-currency cards), partnerships with fan travel services, and react with data on remittances, travel spending and international fan flows.
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