Trending PR Campaigns

The best PR campaigns right now, ranked by coverage. Updated daily.
Back

Footprints of Time: Abanca Collection in Burgos

PR Campaign
Tuesday 13th October, 2026

Abanca brought nearly 70 works from its art collection to Burgos, showing them across the city’s cathedral and the Arco de Santa María. The exhibition pairs a century of modern and contemporary art—including works by Picasso, Miró, Tàpies and Chillida—with two historic landmarks, creating a local cultural moment from the collection’s first major visit to the city.

Why it worked: It fused global‑name masterpieces with sacred civic landmarks, using first‑time local access as the hard news hook and photo‑led spectacle.

The lesson: Consider staging a first‑ever access moment in an unexpected venue, anchored by recognisable names and a tight, walkable two‑site route.

Abanca
12 Sources:

Coverage over time

How this story spread across the media

Publication Headline Date
cadenaser.com Recorrer la pintura y escultura contemporáneas en un paseo es posible en Burgos | Sociedad | Cadena SER Tuesday 13th October, 2026
cope.es Así es la exposición con cuadros y esculturas de Picasso, Miró y Chillida que puedes ver en la Catedral de Burgos: "Es un homenaje a la historia milenaria de la ciudad" Tuesday 13th October, 2026
galiciapress.es 'Huellas del Tiempo', con fondos de Abanca, permite a Burgos recorrer un siglo de creación con Picasso, Gris o Miró Tuesday 13th October, 2026
infobae.com Obras de Picasso, Miró o Tàpies en una muestra exclusiva de la Colección Abanca en Burgos - Infobae Tuesday 13th October, 2026
burgosnoticias.com Burgos descubre las huellas del arte contemporáneo con Picasso, Miró, Tàpies y Chillida - BurgosNoticias - El diario digital de Burgos Tuesday 13th October, 2026
cadenaser.com Recorrer la pintura y escultura contemporáneas en un paseo es posible en Burgos | Sociedad | Cadena SER Tuesday 13th October, 2026
burgosconecta.es Picasso, Miró y Barceló llegan a con la exposición 'Huellas del Tiempo' | BURGOSconecta Tuesday 13th October, 2026
eldebate.com Burgos acoge una ambiciosa exposición de arte contemporáneo con obras de Picasso, Juan Gris o Miró Wednesday 14th October, 2026
eldebate.com Burgos acoge una ambiciosa exposición de arte contemporáneo con obras de Picasso, Juan Gris o Miró Wednesday 14th October, 2026
abc.es 'Footprints of Time': Burgos showcases a century of artistic creation at its most iconic venues Wednesday 14th October, 2026
alfayomega.es La catedral de Burgos tiene más de 800 años pero expondrá en su claustro el mejor arte contemporáneo - Alfa y Omega Thursday 15th October, 2026
territoriofintech.com ABANCA lleva a Burgos cerca de 70 obras de Picasso, Miró, Tàpies y Chillida Tuesday 20th October, 2026
Want PR opportunities like this for your brand?
Finchling monitors the news, competitor coverage and upcoming events to uncover timely PR angles and campaign ideas tailored to your brand.

FAQs

What is this?

Every day, brands launch PR campaigns and the media covers them. We scan lots of different news sources and use AI to spot the campaigns behind the stories, and show you which ones are getting the most traction right now. Think of it as a live leaderboard of what's working in PR.

Where does the data come from?

Finchling is a news monitoring tool that analyses lots of news from across the internet.

Does this track sponsored posts, or is it earned media only?

It's built to only track earned media - we use AI to filter out anything that we think is a sponsored placement.

What does "ranked by coverage" mean?

It's ranked by the volume of coverage that talks positively about the campaign. We count the outlets covering it, then give a boost to campaigns whose coverage is positive, and those with negative coverage drop down. We're not weighting by outlet size or reach.

Why isn't my campaign listed?

If you've launched a PR campaign recently and it's not included in here, and you think it should be - drop us a note and we'll investigate.

What's Finchling?

Finchling is the full product behind this page. It finds PR opportunities tailored to your brand - reactive stories to jump on and proactive campaigns to plan. This page is a taste of what Finchling sees every day. If you want the full picture, have a look.