Trending PR Campaigns
Elizabeth Holmes’ Desk Simulator
Extend engineer Bo Lau built an interactive recreation of Elizabeth Holmes’ 2016 desk, letting visitors browse real emails, texts and documents from the Theranos trial and even operate a simulated Edison machine. The richly detailed website turns a trove of court records into an unusually accessible experience, while also promoting an Extend watch party and the company’s document-processing services.
Why it worked: It turned public court exhibits into a clickable, time-capsule interface—newsworthy for reframing complex legal archives as an addictive, hands-on experience.
The lesson: Consider re-skinning a public dataset as a nostalgic, interactive “desktop” that people can play with and journalists can easily embed.
Coverage over time
How this story spread across the media
| Publication | Headline | Date |
|---|---|---|
| techcrunch.com | Pretend you’re sitting at Elizabeth Holmes’ desk on this weirdly detailed website | Thursday 8th October, 2026 |
| cadena3.com | Un sitio web te permite explorar el escritorio de Elizabeth Holmes con documentos reales del juicio - Noticias - 20 | Thursday 8th October, 2026 |