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Deepfake ads put people at risk

Industry News
Tuesday 26th May, 2026 Realistic deepfake ads are tricking users and even experts, prompting calls for Ofcom and the UK government to force platforms to block scam advertisements under the Online Safety Act. This gives Wise a chance to remind customers in the UK and Europe that fraud targeting cross-border payments is increasingly sophisticated and to publicly reassure them about the company’s fraud-detection tools and commitment to protecting users’ money.
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Why have we flagged this?

Rising deepfake scam ads directly threaten trust in online financial services and cross-border payments — you can offer expertise on fraud trends, customer impact, and verification measures.

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