Extreme weather is the new normal
Thursday 16th July, 2026
BBC says extreme weather across the UK—more heatwaves, storms and floods—is becoming the new normal, increasing risks to homes and local infrastructure.
This gives Rightmove a chance to speak about property resilience, location risk and what buyers, renters and agents should consider in the UK housing market.
Why have we flagged this?
More frequent UK extreme weather affects housing demand, flood risk and insurance — Rightmove can provide market data and guidance for buyers, sellers and renters.
Get reactive idea inspiration
Thinking...
Expert comment
Heatwaves are quietly reshaping what buyers want
Rightmove explains that south-facing gardens and loft conversions are losing appeal versus shaded outdoor space and good ventilation as summers get hotter.
Expert comment angle: Offer a punchy buy-side brief to national property and climate desks: “cooling features now trump sun traps,” with specifics from listing behaviour you observe.
Why: A clear, contrarian take challenges long-held property wisdom and gives journalists quotable guidance for readers.
Newsjack
Rightmove adds ‘climate-ready features’ filter this week
Launch a simple tag buyers can select for properties with flood defences, heat pumps, external shading or high EPC cooling performance, and publish the first week’s most-viewed.
Newsjack angle: Ship a lightweight tagging and curated collection page within days and pitch tech, property and climate reporters with examples across regions.
Why: A tangible product tweak tied to the headline shows leadership and gives press real listings to feature.
Data idea
Flood-risk homes take longest to sell
Show that listings mentioning flood risk or in high-risk postcodes linger on the market longest compared with low-risk areas.
Data to investigate: Analyse your time-to-sell data by Environment Agency flood-risk band at postcode level to identify how risk affects days on market.
Why: A single, hard stat linking climate risk to sales speed is timely, localisable and highly relevant to buyers and sellers.