Google must let publishers opt out
Wednesday 3rd June, 2026
The UK regulator has forced Google to give publishers a Search Console toggle to opt out of AI Search features and stop their content being used to fine‑tune Google’s models, plus require clear links when AI uses publisher content — Google is piloting the tool in the UK before wider rollout. This gives Rightmove a chance to explain how protecting property listing content and attribution matters to agents, sellers and renters in the UK, and why clear controls over AI use help preserve listing accuracy and fair commercial terms.
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Why have we flagged this?
This CMA ruling affects how Google uses publisher content and attribution in Search — as the UK's biggest property portal, Rightmove should offer commentary on how opt‑outs or clearer linking could impact property listings, traffic and agent relationships.
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