Autumn Statement
Wednesday 28th October, 2026
The UK Chancellor’s 2026 Budget will set out tax, spending and economic plans affecting households, businesses and the housing market.
This gives you a chance to explain what the 2026 Budget means for buying, renting and the wider UK property market.
Why have we flagged this?
The Autumn Statement can reshape housing costs, taxes and confidence, giving you a strong reason to share Rightmove’s market data and explain what the changes mean for buyers and renters.
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These are starting points for inspiration, not finished ideas.
Data idea
Reveal where cuts and freezes shift first-time buyer demand
Show the towns where first-time buyer enquiries and saves jump or slump in the week after the Autumn Statement.
Data to investigate: Analyse your first-time buyer listing enquiry and save data by location for the 7 days before vs 7 days after the Statement.
Why: One clean stat that maps policy to behaviour will lead property desks and national news to cite you.
Expert comment
Say why stamp duty tweaks beat rate cuts for mobility
Offer a clear view that targeted stamp duty changes move more households than a quarter-point base rate cut, with examples from past Statements.
Expert comment angle: Have Rightmove’s property expert brief national economics and housing correspondents with a quotable stance comparing transaction effects of stamp duty policy vs rate moves.
Why: A punchy, counterintuitive line gives journalists a standout quote to frame the day’s coverage.
Newsjack
Open a live housing helpline for post-Statement buyers and renters
Run a same-day video and phone clinic with Rightmove experts answering public questions on how the Statement changes their next move, and publish anonymised questions in real time to media.
Newsjack angle: Stand up a staffed pop-up helpline for 48 hours and tip national consumer affairs desks to take calls, join live, or embed the rolling Q&A feed.
Why: Turning policy into immediate public service creates pictures, case studies and human stories editors can run today.