Flood Performance Certificate pilots
Thursday 31st December, 2026
Pilots will test Flood Performance Certificates — a verified, transferable post-construction record of flood resilience for new-build homes in England, starting by end of 2026.
This lets Rightmove speak on how verified flood resilience will affect property listings, buyer confidence and mortgage/insurance transparency in the UK market.
Why have we flagged this?
The pilots could change how buyers assess flood risk and resilience in new-build homes, giving you a useful opportunity to share property-market data and explain what buyers should look for.
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Data idea
Homes with flood resilience badges get more clicks
Show that listings flagged as flood-resilient attract significantly higher buyer and renter interest than similar nearby homes without it.
Data to investigate: Analyse your listing engagement data to compare click-throughs, saves and enquiries on homes that mention flood resilience features versus comparable local listings that do not.
Why: It proves buyer behaviour is already rewarding flood-ready homes, making Flood Performance Certificates commercially meaningful.
Expert comment
Make flood resilience visible at the search stage or it won’t matter
Rightmove’s property expert argues certificates must be surfaced in search filters and listing badges, not buried in PDFs, or they will fail consumers.
Expert comment angle: Offer a clear, practical POV from Rightmove’s property expert to housing, environment and consumer correspondents on how FPC data should be standardised and displayed on portals for real-world impact.
Why: A sharp, product-level stance from the UK’s biggest portal is distinctive, newsy and shapes how policy meets the market.