Universal passes $5 billion at the box office
Friday 25th September, 2026
Universal is the first studio to pass $5 billion in worldwide box-office takings in 2026, driven by hits including The Odyssey, The Super Mario Galaxy Movie and Minions & Monsters.
This gives you a chance to speak about how much audiences love bringing film worlds to life through creative play.
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Why have we flagged this?
Universal’s record box-office year is being driven in part by The Super Mario Galaxy Movie, creating a timely chance to share how film releases influence demand for LEGO sets and play.
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Expert comment
Explain why blockbuster stories invite hands-on play
A LEGO play expert can argue that a film’s story often continues when families retell and rebuild it together, rather than ending at the credits.
Expert comment angle: Offer this view to family and entertainment editors, grounded in LEGO’s expertise in imaginative play.
Why: It connects Universal’s record to a wider question about how families engage with hit films beyond the cinema.