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LEGO Harry Potter returns in 2026

Industry News
Wednesday 2nd September, 2026 The LEGO Harry Potter Collection will launch on Nintendo Switch 2 on 16 October 2026, combining both games, DLC and physical and digital editions. This gives LEGO a natural chance to talk about how its bricks bring Harry Potter’s world to life through play for fans in the UK and beyond.
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Why have we flagged this?

The new LEGO Harry Potter game is a major entertainment release likely to drive interest in LEGO play and gaming, giving you an opportunity to share family or fan engagement data.

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These are starting points for inspiration, not finished ideas.
Expert comment
Position co-play as the game’s real next level
Argue that the strongest family gaming experiences continue through shared storytelling and building away from the screen.
Expert comment angle: Offer a LEGO play expert to gaming and family journalists covering the Switch 2 release.
Why: It gives the launch a distinctive perspective on how digital play can bring families together rather than isolate players.
Newsjack
Launch a screen-free Hogwarts family build quest
Create a printable series of physical LEGO challenges for families to complete alongside the new game.
Newsjack angle: Publish the quest for release day and pitch it to family, parenting and gaming journalists.
Why: It turns a gaming launch into participatory family play, giving media a practical alternative to passive screen time.