Auto Mobility (40th edition)
Thursday 19th November, 2026
Auto Mobility is the 40th annual media and industry day held alongside the Los Angeles Auto Show, featuring vehicle debuts, keynotes, panels and product showcases about mobility and automotive innovation. This gives you a chance to talk about Lego’s role in mobility storytelling and STEM play—showcasing educational vehicle sets, designer collaborations or mobility-focused play experiences that resonate with auto journalists and family audiences in the US and globally.
Why have we flagged this?
Strong alignment: Lego can showcase mobility-themed sets, STEM play and designer collaborations to auto journalists and family audiences, plus run hands-on demos or data-driven stories about play and learning in vehicle design, making both planned activations and reactive commentary credible and newsworthy.
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